FACEBOOK AD TARGETING 4.0
Social media has obviously taken off over the past 10 years, Facebook now boasts over 244 Million users and Instagram reaches another 105 million users just in the United States.
The power of social media gives you a huge opportunity to reach a captive audience that uses their mobile device to access social platforms over 126 minutes on average each day. Now is the time to capture those customers with a series of ads that use the top performing ad placements on those platforms while using targeted audience data. Facebook currently provides data that can be layered over the geographic target area to focus on users’ interests, demographics, behavior and even where they work!
No matter what data is available through the Facebook/Instagram ads platform, we have an enhanced solution that allows us to use 1st party data, look-a-like audiences and 3rd party audience targeting to supercharge any campaign.